Privacy Policy

Introduction

This Privacy Policy explains how Hypee (“we,” “us,” “our”) collects, uses, stores, and shares your information when you use our mobile application (“App”), website, and all related services (collectively, the “Platform”). Your privacy is our priority, and this document outlines our commitment to protecting your data.

Information We Collect

• Personal Information: Name, email address, phone number, profile picture, and social media handles (if you choose to provide them). Payment information is handled by secure third-party providers.
• Usage Data: Information about your interactions with the Platform, such as pages visited, features used, session times, and device type (e.g., mobile, desktop).
• Content Data: Any content you create and share, including posts, videos, comments, and direct messages.
• Location Data: Approximate location data (e.g., from your IP address) to help us personalize your experience with relevant content and events.
• Hype Points & Rewards Data: Information related to your Hype Points balance, earnings, and redemptions.
• Creator/Business Information: If you are a creator or business, we collect information needed to facilitate your merch store, event hosting, and payments.

How We Collect It

• Directly from You: When you sign up, complete your profile, make a purchase, or contact support.
• Automatically: Through analytics tools and tracking technologies that record your usage patterns on our Platform.
• From Third Parties: When you use social login features (like Google or Facebook) or interact with our advertising partners.

Use of Your Information

We use your information to:

• Provide, maintain, and improve the Hypee Platform.
• Personalize your content feed, event recommendations, and shopping experience.
• Communicate with you about updates, promotions, and account-related matters.
• Process transactions, manage your Hype Points, and fulfill rewards.
• Detect and prevent fraud, enhance security, and comply with legal obligations.

How We Share Data

We only share your data in the following circumstances:

• With Service Providers: We partner with trusted third parties for payment processing, web hosting, and analytics. They only receive the data necessary to perform their services.
• With Creators/Vendors: For merchandise purchases, we share necessary shipping and order details with the creator or vendor to fulfill your order.
• For Legal Reasons: If required by law, we may disclose your information to legal authorities in response to a valid request.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

Cookies & Tracking Technologies

We use cookies, local storage, and similar technologies to help our Platform function, remember your preferences, and analyze performance. You can control or opt-out of cookies through your browser settings, though some Platform features may not work as a result.

Third-Party Services

Our Platform may contain links to external sites or services, such as payment gateways or social media platforms. This Privacy Policy does not apply to third-party services, and we are not responsible for their privacy practices. We encourage you to review their policies before engaging with them.

Your Rights & Controls

You have control over your personal data. Depending on your location, you have the right to:

• Access: Request a copy of the personal data we hold about you.
• Correction: Update or correct any inaccurate information in your profile.
• Deletion: Request the deletion of your account and associated data.
• Opt-Out: Unsubscribe from marketing communications at any time.
• We recognize rights under GDPR for EU/UK users and CCPA for California residents. To exercise these rights, please contact us.

Security

We implement robust technical and organizational measures to protect your data, including encryption and access controls. However, no system is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal data for as long as your account is active or as needed to provide you with our services. We may also retain information to comply with legal obligations, resolve disputes, and enforce our agreements. Upon account deletion, we will remove or anonymize your data within a reasonable timeframe.

Children’s Privacy

Hypee is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly. Parental consent is required for users under 18.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page and updating the "Last Updated" date. Your continued use of the Platform after changes are made constitutes your acceptance of the new policy.

Contact Us

For any questions or concerns about this Privacy Policy or your data, please contact us at: